As global online video consumption continues to grow, Google aims to surface video content from diverse sources across the web. We want to make it easy for site owners to get their videos indexed and surfaced on Google.

Today, we’re excited to share two new resources to help you optimize your videos for Google Search and Discover.

Search Central Lightning Talk 

In this new lightning talk, we discuss how Google indexes videos, highlight features where videos appear on Google, and share five key tips to optimize your videos for Search and Discover:

Video best practices 

In addition to the lightning talk, we also updated our Video best practices guide to clarify the most important steps you can take to help Google find, index, and understand your videos. The guide shows you how to:

We’ll continue to update this page over time with our latest recommendations, alongside our video structured data guide.

Source: Official Google Webmasters Blog

2 Responses

  • Through the years, I have witnessed how video SEO can be a truly powerful form of marketing. These days, many are engaging into video content creation as they are more interactive, creative and fun. Thank you for sharing these tips. These are helpful for content creators and for businesses as well.

  • Thanks for sharing this list of videos. All are working and having an opportunity for a high page rank. Obviously, I will use them for my SEO!

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